It's been a rough ride for Saab's 9-4X, but the very first production model has now rolled off the assembly line at General Motors' Ramos Arizpe plant in Mexico, just three months after the compact crossover was unveiled last November at the 2010 Los Angeles Auto Show.
“This is a great day for Saab,” said Jonsson. “The arrival of the 9-4X is another important step in the fulfillment of our business plan. This sporty and distinctive product will significantly broaden the appeal of our brand and give us access to an important new vehicle segment that is still growing, particularly in the United States.”
Read more »Saab Officials Confident that 2011 will be a Turning Point in the Company’s History
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Saab sold just 31,696 cars globally in 2010, after having cut its sales target from 45,000 to 30,000-35,000 vehicles, due to the restructuring of the brand’s supplier base. However, with fourth quarter (2010) sales up 129% compared to 2009, Chairman Victor Mullen believes that Saab “is firmly establishing itself as an independent car manufacturer”.
Maintaining a presence in China is vital for any automaker these days, even more so for a company like Saab that is struggling to make a comeback after almost going down this year. The Swedish automaker signed a memorandum of understanding (MOU) with China Automobile Trading Co. LTD (CATC), which will allow the firm to re-enter the Chinese market after a three-year hiatus, as Saab's previous owner, General Motors, had pulled the brand out of China in 2008.
Saab has revealed plans to begin distribution to China and Russia. Deals for both countries will be signed before the end of the year, while Saab is also pondering the assembly of cars in the Far East. In other news, the Swedish maker also said that it's unlikely that we'll see a diesel-powered 9-4X any time soon.
In regards to China, Saab CEO Jan Ake Jonsson, told reporters on the sidelines of the Los Angeles Auto Show: "Until we launch the new 9-3 at the end of 2012, it will be just a couple of thousand units (annually), all based on imports. As we lead up to this, we have to make a decision if and when we are going to introduce local manufacturing in China."
Saab chose the city of Angeles to hold the world premiere of its second all-new model after the recent 9-5 sedan and the company's first compact crossover vehicle, the 9-4X. The Swedish automaker says the new 9-4X is aligned in looks and size between the 9-3X crossover and new 9-5 sedan.
Labels: LA Auto Show, New Cars, Saab, Saab 9-4X, Saab Videos, Video
Saab's rejuvenation continues with the presentation of the production version of the long-anticipated 9-4X ahead of its world premiere at next month's Los Angeles Auto Show. One of the last projects developed under the ownership of GM, the 9-4X shares its Theta platform and major drive components with the Cadillac SRX, and like its American brethren, it will be built at GM's factory in Ramos Arizpe, Mexico.
The 9-4X's shape and styling will familiar to most as the crossover model was previewed by the 9-4X BioPower concept at the 2008 Detroit Show. On the outside, changes over the 2008 study concern some minor details such as the smaller front fog light openings, mirror caps, tail lamp color combos and smaller (and less impressive) alloy wheels.
The same can be said about the interior, with differences limited to the air vent designs and the less flashy decorative trim.
Labels: Cadillac SRX, Galleries, LA Auto Show, New Cars, Saab, Saab 9-4X
Here are some snapshots of the next Saab vehicle to help justify the brand's survival, the 9-4X crossover. Seen here in production guise before its LA Auto Show debut in November (unless Saab surprises us in Paris...), what we've got is a nice, safe, smart step in the right direction for the brand.
Labels: LA Auto Show, New Cars, Reports, Saab, Saab 9-4X, Saab Scoops, Scoops