The world premiere of Rolls-Royce's Ghost Extended Wheelbase took place at the Shanghai Auto Show, a sign of how important the Chinese market has become for premium carmakers. It's the first time Rolls-Royce brings a world launch to the Asia Pacific region, and the LWB Ghost is a fitting new model for a market that likes its sedans long and spacious.
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The United Arab Emirates are known for their love of superlatives, so it comes as no surprise to find out that the world's largest Rolls-Royce showroom has just opened in Abu-Dhabi.
Located in the Umm Al Nar area of the city, the new facility was unveiled in the presence of Rolls-Royce CEO Torsten Müller-Ötvös. The showroom has an area of 900 square meters (9,688 sq-ft) and can display five cars. The unit has an also new dedicated service facility, a coffee bar and a customer configuration lounge where future Rolls-Royce owners can specify their cars to their taste through a variety of color, trim samples and options.
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In an apparent homage to Mansory, creator of such elegant eyesores as a gold-and-blue Rolls-Royce Ghost and a pink Continental GT, Italian firm Fenice Milano has created a handful of garish photoshops as a warning to car fans everywhere. Guys, if you need some fresh ideas, just ask (I'm here all week).
The car seen here is Fenice Milano's "Diva" and, for all intents and purposes, it's the kind of Ghost the "Opulence" commercial guy would drive with his 'wimmens' and giraffe in the back.
This is not the kind of "Italian elegance and style" I have come to expect from the boot-shaped Mediterranean country known for beautiful women, beautiful suits, beautiful cars, and beautiful food.
Rolls-Royce is planning a derivative of its Ghost uber-luxury sedan. The Ghost, which starts at US$245,000, is the 'baby' brother of the US$380,000 Phantom.
"I'm quite confident that we're going to see a Ghost derivative to come," said the British automaker's CEO, Torsten Mueller-Oetvoes in an interview reported by Bloomberg. "There's still a lot of potential in the market."
